Li, Xu & Associates, CPA, PLLC is a professional service firm providing accounting and assurance, tax, business consulting, and CFO services to a wide range of companies from startups to public firms. Guided by the core values-Competence, Honesty and integrity, Professionalism, Dedication, Responsibility and Accountability-it is looking to provide services with highest quality and leadership through the active involvement with a belief that its success can only be validated by its clients’ successes.

George Li
Managing Partner,

A Certified Public Accountant (CPA), Certified Management Accountant (CMA), Accredited in Business Valuation (ABV), Charted Global Management Accountant (CGMA) with over 25 years of diverse experiences in management and financial accounting, reporting, budgeting, taxation and business planning, George Li has left his footprints in US, Europe and Asia. From an accounting intern fresh out of school to a CFO of a world class conglomerate, his bottom-up career path has demonstrated what one can achieve. Among all the companies, he is proud to be a part of TWA, MetLife, Hertz, Herson & Co., Paneth, Habber & Zimmerman, and ThyssenKrupp Elevator.

His experience covers a wide range from non-profit organizations to multinational conglomerates, from service oriented firms to manufacturing joints, from pure academics to business management, and from the East to the West. Heavy in managerial accounting and reporting, he is an expert in process improvement and cost control. Believing strongly in budgeting and planning, he always tells his clients that “No one plans to fail, people only fail to plan”. In 2015, he was awarded “Kings of Queens”.

Educated in the US, he has an MBA in Operations Management and a Master’s Degree in Accounting. He is a member of NYSSCPA, AICPA, CASCPA and IMA.